Fourlines Design Studio provides comprehensive SEO services to improve website visibility and traffic from major search engines. Our core SEO activities include but are not limited to:
- Extensive Keyword Research: We research and analyse keywords using multiple proven paid and free tools and techniques to identify the most relevant, high-traffic search terms that align with your offerings and business goals. Analysis includes assessing monthly search volume, seasonality, competitiveness, commercial intent, geographic variations, user intent, and more for each potential keyword. We will provide a finalised keyword list for your approval.
- Strategic Backlink Building: We will systematically build high-quality, authoritative backlinks from reputable external websites to improve your site's domain authority and generate direct referral traffic. Tactics include blogger outreach, resource page listings, site mentions by publications, partnerships, contributing expert content to industry websites, and other ethical, white hat link building strategies. All link building is done manually through relationship building and high-value contributions, not automated programs.
- Technical On-page Optimisation: We optimise your on-site content for search engines by editing HTML title tags, metadata, URL structures, image alt text, internal linking, schema markup, robots.txt files and body content as needed. This makes your pages as visible and crawlable as possible to search engine bots. We validate code and fix technical issues to ensure your site operates properly.
- Complete Website Analysis: We thoroughly evaluate your site's architecture, navigation, speed, source code, security protocols, and more. You will receive concrete strategic recommendations on technical enhancements to support SEO performance, usability, and security. This may include new page creation, URL structure changes, fixing crawl errors, etc.
- Targeted Content Creation: We will create new pages and blog content optimised with your target keywords and user intent in mind, helping search engines understand relevance to specific searches. Or we'll optimise existing materials you provide. Our content aligns with your brand voice and goals. You have final approval on all SEO content before publishing.
- In-Depth Rank Tracking: We monitor rankings across major search engines (Google, Bing, Yahoo, etc.) for your target keywords and provide detailed positional analysis reports on a monthly basis. You will receive tracking at both the page and site-wide level as well as competitor tracking.
- Blog/Social Promotion: We can create blog and social media content designed to boost engagement, links, and brand awareness to complement your organic SEO strategy. This content aligns with your SEO goals and brand style.
- SEO Performance Reports: You will receive monthly reports assessing your website's overall SEO achievements, including rankings, traffic, links acquired, technical enhancements implemented, and content created. We will review reports together and adjust strategy as needed.
